Burberry

Yesterday we had the pleasure of receiving  in Marangoni the visit of a Burberry representative. Her name was Julia and she work as Product Developer for the accesories section.

It was not like the typical talks in which they give you information about brand that everyone already knows or you can find it on the website of the brand , in fact it was very different. It helped me a lot, and I think most of the class as well, as we talked about certain aspects that are very useful for our Goop project. In my opinion, it clarified me many ideas.

For example, we talked about the critical path of Burberry, the timeline that they follow and the importance to meet the deadlines. In addition, she spoke about the risks that may arise and affect the Critical Path. All these was of great help for me because the critical path concept was something where I was confused  because I didn’t understand it very well , but now that I have the Burberry Critical Path as an example it is going to be easier. Logically, the Critical Path is not going to be the same for Burberry and for my collaboration, but can serve as a guide to make my Critical Path.

Besides, we talked about the different departments within the brand, from the Creative Dedigner to the Logistics department. The fact that these departments were all placed on a pyramid doesn’t mean that some are more important than others, but that it is a sequence, and certain departments have to act before others so that the product reaches the final consumer. Likewise, she highlighted the importance of having a good communication between all departments.

Finally, she explained us the importance that now has Corporate Social Responsability within the company. She couldn’t give much detail about this, but it was good that she mentioned it because Ewa has always given a lot of importance to CSR in corporations. This is good since Hoss Intropia has a strong commitment with CSR that has been present within the company since the beginning in all the areas of activity of the brand including customer, distribution, the environment, communities and society.

As you can see by what I have written, I liked a lot this talk and it helped me a lot. Now it’s time to apply all the concepts I have learned to my project. Let's do it!